Understanding diversity is our strength. Let’s make it yours.
People
We are a diverse, passionate team of multicultural experts on a mission to break down cultural barriers.
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Projects
We work with clients across all sectors and industries. Find out how we’ve helped our clients reach diverse audiences.
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Solutions
Reaching diverse audiences needs more than just translation. We help you to understand and engage your audiences
Learn MoreFeatured Projects
New South Wales Rugby League – Community Research
The LOTE Agency was approached by New South Wales Rugby League (NSWRL) to conduct research with CALD communities to obtain insights on their attitudes towards NSWRL’s programs. These programs aim…
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Victorian Electoral Commission – Video Subtitling
The Victorian Electoral Commission (VEC) created in-language videos in 23 languages in their most recent multicultural communications campaign. In an effort, to make the videos more inclusive, subtitles were added…
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Department of Justice and Community Safety – Fire Safety Research, Creative Campaign and Testing
The Department of Justice and Community Safety is responsible for the annual Victorian Fire Season Campaign in partnership with emergency services. DJCS sought to develop purpose-built assets to better engage…
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Quantum Market Research – Multicultural Research Recruitment
Quantum Market Research approached LOTE to urgently assist with the recruitment for focus groups to explore and understand people’s perceptions and reactions to Victorian Government communications relating to COVID-19. QMR…
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Department of Jobs, Skills, Industry, and Regions – Multicultural Advertising
The LOTE Agency was approached by the Department of Jobs, Skills, Industry and Regions (DJSIR) to reach non-English speaking communities in regional Victorian hubs of Daylesford, New Gisborne, and East…
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Transport Accident Commission – Multicultural Workshop
The Transport Accident Commission (TAC) recognised an opportunity to improve communication with communities that don’t speak English well or are from CALD backgrounds regarding the treatment and benefits for people…
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Royal Life Saving Australia – Easter Water Safety
Keeping our community safe when swimming, fishing and boating. Royal Life Saving Australia needed to reach diverse communities for its Easter Water Safety Campaign. With two consecutive public holiday long…
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AFL – Multicultural Strategy
The AFL recognised a need to further develop its relationships with the CALD communities and communicate what the game has to offer. LOTE was commissioned to conduct research with CALD…
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Citipower, United Energy and Powercor – Be Power SMART Campaign
CitiPower and Powercor appointed The LOTE agency to support multicultural communications and community engagement for the “Be Power SMART” campaign. The campaign encouraged Victorians to make better and more effective…
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Department of Health and Aged Care – Accessible Information
Australia has a wonderfully diverse population of seniors, from different communities who speak and understand many languages. The Australian Government Department of Health and Aged Care wanted to make it…
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Australian Sports Commission – National Multicultural Strategy
The LOTE Agency (in partnership with Portable), was engaged by The Australian Sports Commission (ASC) to develop a multicultural engagement strategy to address barriers to participation in sports with multicultural…
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Austin Health – Cancer Caregiver Research
A cancer diagnosis presents a profound physical, practical, psychological, and emotional challenge to patients, survivors, and families. This challenge is likely to be even more difficult for CALD communities, where…
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Sustainability Victoria – Recycling Victoria
Sustainability Victoria identified gaps in the recycling behaviours of all Victorians, with household items being incorrectly disposed of, leading to financial and environmental costs. Sustainability Victoria needed to develop a…
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Australian Human Rights Commission – Planning for Later Life
Studies have shown that older Australian residents from multicultural backgrounds were less likely to have in place legal documents such as wills, powers of attorney and advanced care directives, which…
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ACCC – Understanding multicultural audiences and their communication needs
The Australian Competition and Consumer Commission (ACCC) appointed The LOTE Agency to research multicultural audiences’ awareness of consumer and competition issues and their communication needs. LOTE conducted qualitative and quantitative…
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Department of Health – COVID-19 Awareness and National Vaccine Rollout Campaign
The Federal Department of Health contracted The LOTE Agency to deliver the national multicultural public relations programme for COVID-19 awareness and the vaccine rollout, reaching community groups across 32 languages.…
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WorldRemit – Market Research
WorldRemit contracted The LOTE Agency to conduct research into six international markets. The insights were intended to help WorldRemit better understand its target markets’ perceptions of remittance, its brand, and…
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WHO WE ARE
A Broad Range Of Intercultural Communication Services
The LOTE Agency connects government bodies, corporates, advertising agencies and marketing professionals with audiences from diverse cultural backgrounds.
We work with you to understand your audience and ensure your message reaches them, through research, community engagement and multilingual, multichannel communications campaigns.Â
THE RESULTS
Effectively Target A Greater Audience and Increase Your ROI.
We can create anything you need.
Our in-house capabilities extend far beyond translation. We are a one-stop shop for research, strategy and planning to communication campaigns, translations, digital marketing, production and delivery. And everything in-between.
CLIENTS WE’VE WORKED WITH
THE RESULTS
Gain A Deeper Understanding Of Culturally and Linguistically Diverse Communities
LOTE has a national community network that now includes over 10,000 organisations. We can help you reach your audience regardless of language, ethnicity or location.
OUR APPROACH
Strategic Multicultural Services
We have been helping our clients reach CALD audiences for 25 years, through highly effective research, engagement and strategy programmes.
PHASE 1
Understanding Your Audience
Before setting a plan to reach your audience, you need to understand them. Solid multicultural research will help you deliver an effective, efficient and economical multilingual communications campaign.
PHASE 2
Setting A Plan To Reach Them
We will work with you to develop a plan built on solid research and industry best practice, so that your campaign is set up for success.
PHASE 3
Delivering Your Message
Using culturally appropriate content and preferred communications channels, your message will be delivered to your audience.
Latest Projects
We get your message out there
AFL – Multicultural Strategy
The AFL recognised a need to further develop its relationships with the CALD communities and communicate what the game has to offer. LOTE was commissioned to conduct research with CALD…
Learn More
Quantum Market Research – Multicultural Research Recruitment
Quantum Market Research approached LOTE to urgently assist with the recruitment for focus groups to explore and understand people’s perceptions and reactions to Victorian Government communications relating to COVID-19. QMR…
Learn More
Austin Health – Cancer Caregiver Research
A cancer diagnosis presents a profound physical, practical, psychological, and emotional challenge to patients, survivors, and families. This challenge is likely to be even more difficult for CALD communities, where…
Learn More
Sustainability Victoria – Recycling Victoria
Sustainability Victoria identified gaps in the recycling behaviours of all Victorians, with household items being incorrectly disposed of, leading to financial and environmental costs. Sustainability Victoria needed to develop a…
Learn More
Department of Health – COVID-19 Awareness and National Vaccine Rollout Campaign
The Federal Department of Health contracted The LOTE Agency to deliver the national multicultural public relations programme for COVID-19 awareness and the vaccine rollout, reaching community groups across 32 languages.…
Learn More
Department of Justice and Community Safety – Fire Safety Research, Creative Campaign and Testing
The Department of Justice and Community Safety is responsible for the annual Victorian Fire Season Campaign in partnership with emergency services. DJCS sought to develop purpose-built assets to better engage…
Learn More
Royal Life Saving Australia – Easter Water Safety
Keeping our community safe when swimming, fishing and boating. Royal Life Saving Australia needed to reach diverse communities for its Easter Water Safety Campaign. With two consecutive public holiday long…
Learn More
Citipower, United Energy and Powercor – Be Power SMART Campaign
CitiPower and Powercor appointed The LOTE agency to support multicultural communications and community engagement for the “Be Power SMART” campaign. The campaign encouraged Victorians to make better and more effective…
Learn More
Department of Jobs, Skills, Industry, and Regions – Multicultural Advertising
The LOTE Agency was approached by the Department of Jobs, Skills, Industry and Regions (DJSIR) to reach non-English speaking communities in regional Victorian hubs of Daylesford, New Gisborne, and East…
Learn More
New South Wales Rugby League – Community Research
The LOTE Agency was approached by New South Wales Rugby League (NSWRL) to conduct research with CALD communities to obtain insights on their attitudes towards NSWRL’s programs. These programs aim…
Learn More
Victorian Electoral Commission – Video Subtitling
The Victorian Electoral Commission (VEC) created in-language videos in 23 languages in their most recent multicultural communications campaign. In an effort, to make the videos more inclusive, subtitles were added…
Learn More
Transport Accident Commission – Multicultural Workshop
The Transport Accident Commission (TAC) recognised an opportunity to improve communication with communities that don’t speak English well or are from CALD backgrounds regarding the treatment and benefits for people…
Learn More
WorldRemit – Market Research
WorldRemit contracted The LOTE Agency to conduct research into six international markets. The insights were intended to help WorldRemit better understand its target markets’ perceptions of remittance, its brand, and…
Learn More
Department of Health and Aged Care – Accessible Information
Australia has a wonderfully diverse population of seniors, from different communities who speak and understand many languages. The Australian Government Department of Health and Aged Care wanted to make it…
Learn More
ACCC – Understanding multicultural audiences and their communication needs
The Australian Competition and Consumer Commission (ACCC) appointed The LOTE Agency to research multicultural audiences’ awareness of consumer and competition issues and their communication needs. LOTE conducted qualitative and quantitative…
Learn More
Australian Sports Commission – National Multicultural Strategy
The LOTE Agency (in partnership with Portable), was engaged by The Australian Sports Commission (ASC) to develop a multicultural engagement strategy to address barriers to participation in sports with multicultural…
Learn More
Australian Human Rights Commission – Planning for Later Life
Studies have shown that older Australian residents from multicultural backgrounds were less likely to have in place legal documents such as wills, powers of attorney and advanced care directives, which…
Learn More